YCN x ARTFUND CAMPAIGN: LOVE = ART
Work in collaboration with Kasia Bruzda
Shortlisted for YCN x ArtFund Live Brief 2020
A digital campaign created as a response to live brief set by Student Art Pass (ArtFund), showing that visiting museums can be (potentially) as exciting as dating. Making a reference to Tinder (the most popular dating app among young people according to Survey Monkey), we wanted to present artists in a relatable way and make them and their work appealing to young people.
A short promotional video for our campaign.
Quiz - part of the campaign aimed to engage with our young audience.
Concept & Art Direction: Kasia Bruzda & Ola Galewicz
Animation & Design: Kasia Bruzda
Illustration & Design: Ola Galewicz